Department of Media & Communications

Roles

• The department write and distribute content to promote the organization's brand and activities.
• They act as a liaison between the organization, the public, and the media to ensure that the brand remains top of mind.
• Collaborate with management to develop and implement an effective communications strategy based on target audience.
• Write, edit, and distribute content, including publications, press releases, website content, social media contents, annual reports, speeches, and other marketing material that communicates the organization's activities, products and/or services.
• Respond to media inquiries, arrange interviews, and act as a spokesperson for the organization.
• Establish and maintain effective relationships with journalists, and maintain a media database.
• Seek opportunities to enhance the reputation of the organization, and coordinate publicity events as required.
• Maintain records of media coverage and collate analytics and metrics.
• Develop, support and promote company goals, including message development, social media content creation and media outreach.
• Develop and disseminate public relations materials that increase visibility among stakeholders and lawmakers.
• Build and maintain relationships with journalists, bloggers, investors and audiences that will help advance our work.